This past weekend, Disney fans were talking about the announcements from D23, but what exactly is D23? Think of it as the official fan club for The Walt Disney Company. This fan club brings together Disney enthusiasts from around the globe every year to celebrate the magic and history of all things Disney.
Launched on March 10, 2009, D23 is named after “D” for Disney and “23” to honor the year 1923, when Walt Disney founded the company. The fan club offers an array of exclusive content, experiences, and merchandise designed to engage Disney fans of all ages.
The Origins of D23
The establishment of D23 is significant because it is the first official community dedicated to Disney fans. The club was created not only to celebrate the legacy of Walt Disney but also to keep fans informed about current and upcoming projects in the Disney universe.
From the beginning, D23 has aimed to connect fans and give a sneak peek into the company’s future. For example, this weekend we learned about:
- The Magic Kingdom expansion project that will include a villains themed land and Cars Land
- Animal Kingdom will open a “Tropical Americas” theme land with Encanto and Indiana Jones IP
- Hollywood Studios will reimagine a space with Monsters, Inc IP
- A Walt Disney animatronic will host a new show at the Main Street Opera House in Disneyland
- An Avatar experience will join the Disney California Adventure Park
To learn all the exciting announcements made at this year’s D23 Expo, click HERE.
Membership Tiers and Benefits
D23 offers two main types of membership: General (free) and Gold (paid). Each level comes with its own set of perks:
- General Membership: Offers access to a selection of exclusive content on the D23 website, special offers, and the opportunity to purchase tickets to select events.
- Gold Membership: Includes all the benefits of General Membership, plus additional perks such as a subscription to the annual “Disney twenty-three” publication. (Current price: $99.99/yr. plus fees)
Gold members also get the D23 Gold Member card, which provides access to more discounts and promotions at various Disney parks and stores. Also, members get a collectible member gift, access to exclusive merchandise, and invitations to special events throughout the year.
D23 Events: Bringing Fans Closer to the Magic
One of the most significant draws of D23 is the exclusive events it offers. The biennial D23 Expo, often referred to as “The Ultimate Disney Fan Event,” is a cornerstone of the D23 experience.
Held in Anaheim, California at Disneyland Resort every 2 years, the D23 Expo brings together thousands of fans to enjoy panels, presentations, and sneak peeks at upcoming films and TV shows. This weekend’s events announced the following:
- A Frozen 3 (possibly 4) movie
- Toy Story 5
- Avatar: Fire and Ash
- A new Star Wars movie featuring the Mandalorian and Grogu
- Moana 2
And so much more!
The Expo also features the popular Disney Legends Ceremony, which honors individuals who have made significant contributions to the Disney legacy.
Beyond the Expo, D23 hosts a variety of other events throughout the year, including movie screenings, studio tours, and special meet-and-greets. These events often offer behind-the-scenes access and insider knowledge that can’t be found anywhere else.
Also, D23 hosts an event every 2 years in Disney World inside the Contemporary Resort. This smaller event provides teasers as to what’s to come in the Disney Company’s future.
Exclusive Merchandise
Members also can buy exclusive Disney merchandise that isn’t available to the public. This includes limited-edition collectibles, clothing, and pins that celebrate everything from classic Disney films to new releases and special anniversaries.
Why Join D23?
For Disney fans, D23 offers a unique opportunity to deepen their connection with the Disney brand. Whether through attending exclusive events, collecting rare merchandise, or simply enjoying the rich content provided to members, D23 creates a sense of community among Disney enthusiasts. It allows fans to not only celebrate their love for Disney but also to become part of its ongoing story.
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